8 pm whisky price in india (2026) — complete price list by state

tldr: 8 pm regular 750ml costs rs 400-700 across india, with UP and rajasthan being cheapest at rs 380-450. premium black runs rs 550-750, and bermuda reserve goes rs 900-1200. 8 pm is a straightforward budget whisky that works as a mixer. the regular 750ml is the sweet spot for value. if you want something smoother, jump to premium black for rs 150-200 more.

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8 pm is one of india’s highest-selling whisky brands, and it gets there by doing one thing well: being affordable. made by radico khaitan (the company behind rampur indian single malt and magic moments vodka), 8 pm targets the budget-conscious drinker who wants a whisky that won’t burn a hole in the wallet. it’s not trying to compete with scotch or premium indian brands. it’s trying to be the most reliable option under rs 500 in as many states as possible.

what makes radico khaitan interesting is the range they cover. on one end, they make rampur, which is one of india’s most respected single malts and sells for rs 4000-6000. on the other end, they make 8 pm, which you can buy for rs 380 in UP. the company clearly understands both ends of the market, and 8 pm is their volume product designed for the mass market.

i haven’t personally tried 8 pm, so this guide is based on extensive research, pricing data from multiple sources, and reviews from regular drinkers. i’ll be upfront about that throughout.

the price variation across states for 8 pm can be dramatic. UP and rajasthan offer it at rs 380-450, while the same bottle crosses rs 700 in karnataka. that’s nearly double the price for the same liquid inside. knowing your state’s pricing is the entire point of a guide like this.

this guide is part of liquor india, where i cover prices, reviews, and comparisons for every major alcohol brand in india. no sponsors, no affiliate links.

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8 pm whisky price by state (2026)

these are approximate retail prices for 8 pm regular 750ml. your actual price depends on your state’s excise duty and specific retailer. prices may also vary between government-run and private liquor shops.

state	8 pm regular 750ml	8 pm regular 1L	8 pm regular 180ml
UP	rs 380-450	rs 500-600	rs 100-120
rajasthan	rs 380-450	rs 500-600	rs 100-125
goa	rs 400-500	rs 530-650	rs 105-130
delhi	rs 450-600	rs 600-780	rs 120-150
haryana	rs 450-580	rs 600-760	rs 115-145
punjab	rs 430-550	rs 570-730	rs 110-140
chhattisgarh	rs 400-500	rs 530-660	rs 105-130
madhya pradesh	rs 420-530	rs 560-700	rs 110-135
maharashtra	rs 550-700	rs 720-900	rs 140-170
telangana	rs 500-650	rs 660-850	rs 130-160
karnataka	rs 650-800	rs 830-1000	rs 160-190
kerala	rs 650-800	rs 850-1000	rs 160-195

cheapest states: UP, rajasthan, and chhattisgarh. these states have lower excise duties that keep budget whiskies genuinely budget. at rs 380-450, 8 pm is one of the cheapest branded whiskies you can buy. if you live in UP, 8 pm is cheaper per peg than most beers.

most expensive states: karnataka and kerala. the higher excise structure in these states pushes 8 pm past rs 650, which somewhat defeats the purpose of buying a budget whisky. at rs 700+, you’re better off looking at alternatives under rs 1000 that offer better quality at that inflated price.

north vs south divide: this is a consistent pattern across indian liquor pricing. north indian states (UP, rajasthan, delhi, haryana) tend to have lower excise duties on domestic spirits, making budget whiskies genuinely affordable. south indian states (karnataka, kerala, tamil nadu) charge significantly more, sometimes doubling the price. the same bottle of 8 pm can feel like two different products depending on whether you’re paying rs 400 or rs 750 for it.

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8 pm price by bottle size

size	price range	pegs (60ml)	best for
180ml (quarter)	rs 100-170	~3 pegs	trying 8 pm, daily-wage budget
375ml (half)	rs 220-350	~6 pegs	a few drinks, travel
750ml (full)	rs 400-700	~12-13 pegs	best value per ml, regular buying
1L	rs 550-900	~16-17 pegs	stocking up, best per-ml cost

the 750ml is the standard buy. the 180ml quarter is hugely popular for 8 pm, especially in UP, rajasthan, and smaller towns where it’s a daily purchase for many drinkers. the quarter bottle format is one of the most important product sizes in indian liquor, and budget brands like 8 pm sell massive volumes in this format.

the 1L offers the best per-ml value if you’re buying regularly. the savings over the 750ml are modest (rs 30-80 depending on state), but they add up over time. the 375ml sits in an awkward middle ground where you’re paying more per ml than the 750ml but not getting the convenience of the 180ml.

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8 pm variants and which to buy

8 pm regular — the volume seller

750ml: rs 400-600 | ABV: 42.8% | the one to buy on a budget

8 pm regular is the core product and the reason the brand exists. it’s a grain-based indian whisky with a straightforward profile. reviews describe it as having noticeable grain character, mild sweetness, and a warm finish that can be slightly harsh neat. it’s designed for mixing, and most drinkers pair it with soda, cola, or water.

the appeal of 8 pm regular is pure economics. at rs 400-500 in cheaper states, you’re getting a branded, consistent whisky at a price where the alternatives are local brands with questionable quality control. it’s not going to impress anyone at a tasting, but it does its job as an everyday mixer without any nasty surprises.

if you’re drinking 8 pm with cola or soda, the mixer does most of the heavy lifting. the whisky adds warmth and a mild sweetness without getting in the way. that’s the sweet spot for this product. don’t overthink it.

verdict: the best value in the range. buy this if you’re price-conscious.

8 pm premium black — the step up

750ml: rs 550-750 | ABV: 42.8% | worth the upgrade

premium black is 8 pm’s answer to people who want something slightly better without jumping price brackets. reviews suggest it’s noticeably smoother than the regular, with less grain harshness and a cleaner finish. there’s a bit more sweetness and the overall drinking experience is more refined.

the rs 150-200 premium over regular 8 pm is arguably the best upgrade in the budget whisky segment. you get a meaningfully better drinking experience without crossing into a different price tier. if you’re drinking 8 pm regularly and want something that goes down easier, premium black is the logical next step.

the packaging difference between regular and premium black also matters in social contexts. the black label and slightly more polished bottle design signal a step up from the regular without being flashy. it’s a subtle upgrade that regular 8 pm drinkers appreciate.

if you’re in UP or rajasthan where premium black costs rs 500-600, it’s almost a no-brainer over the regular. the quality jump is noticeable, and the price difference is just one or two drinks’ worth.

verdict: the best variant to buy if you can afford the small premium. genuine improvement over regular.

8 pm bermuda reserve — the premium play

750ml: rs 900-1200 | ABV: 42.8% | different territory

bermuda reserve is 8 pm’s attempt at the premium segment. the packaging is more upscale, and from reviews, the whisky is significantly smoother than both regular and premium black. there are richer caramel notes and a more composed finish.

the problem with bermuda reserve is positioning. at rs 900-1200, you’re competing with antiquity blue, blenders pride, and even budget scotch options in cheaper states. the 8 pm name carries budget associations that work against bermuda reserve at this price. the whisky itself is fine, but the competition at rs 900-1200 is fierce.

there’s also a psychological barrier. when someone picks up a bottle at rs 1000+, they’re usually looking for a brand name that matches the price point. 8 pm, regardless of the variant name, still says “budget whisky” to most buyers. radico khaitan has other brands (like the rampur range) for the premium space, and bermuda reserve gets stuck in a positioning no-man’s-land.

verdict: decent whisky but awkward pricing. explore alternatives at this price.

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8 pm variant comparison

variant	750ml price	smoothness	best served	value rating
8 pm regular	rs 400-600	acceptable	with cola, soda	excellent
premium black	rs 550-750	good	soda, water	very good
bermuda reserve	rs 900-1200	very good	water, neat	average (competition)

the value curve follows a familiar pattern: the base variant offers the best economics, the middle variant is the best overall buy, and the premium variant enters territory where the brand name becomes a handicap against stronger competition.

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how to drink 8 pm whisky

8 pm is fundamentally a mixer’s whisky. here’s what works.

with soda (recommended): chilled soda water is the most popular serve for 8 pm. the carbonation makes it refreshing and masks any grain harshness. use a 1:2 or 1:3 ratio (whisky to soda) with plenty of ice.

with cola: the cola’s sweetness and strong flavor cover up the whisky’s rougher edges completely. this is the least demanding way to drink 8 pm. you could arguably use any budget whisky with cola and get a similar result, which is why purists don’t recommend this serve for evaluating a whisky’s quality.

with water: works but the grain character becomes more noticeable compared to soda or cola. premium black handles this serve better than regular.

neat: not recommended for regular 8 pm. the grain harshness is too prominent. premium black is passable neat. bermuda reserve works neat but at that price, better options exist.

in cocktails: 8 pm works in simple highballs and whisky-based cocktails where the mixer does heavy lifting. don’t use it for cocktails where the whisky needs to be the star.

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is 8 pm worth the price?

8 pm at rs 400-600 is a budget whisky, and it needs to be evaluated as one. here’s who should buy it and who shouldn’t.

8 pm is worth it if: your budget is under rs 500 for a 750ml, you drink whisky with mixers (soda, cola, water), you want a consistent branded option at the lowest possible price, or you’re in UP, rajasthan, or chhattisgarh where the pricing is genuinely attractive.

8 pm is NOT worth it if: you want to sip whisky neat (the grain character is too prominent), you’re in karnataka or kerala where the price pushes past rs 650 (look at better options at that price), or you want complexity and depth (step up to the rs 800+ bracket).

alternatives at the same price: royal stag is marginally smoother. imperial blue is more widely available. officer’s choice is even cheaper. if you can stretch to rs 600-800, antiquity blue is a meaningful step up. for the best options under rs 500, 8 pm premium black is hard to beat in states where it’s priced under rs 600.

the bottom line: 8 pm is honest about what it is. a budget whisky at a budget price. in states where it costs rs 400-500, the value is solid. in states where it crosses rs 650, the math stops working.

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where to buy 8 pm cheapest

UP and rajasthan are the clear winners. 8 pm regular 750ml at rs 380-450 in these states is about as cheap as branded whisky gets in india. the distribution network is strongest in north india, so availability is rarely an issue. you’ll find 8 pm in virtually every liquor shop across these states.

chhattisgarh and madhya pradesh also offer competitive pricing at rs 400-530 for the 750ml. these states don’t get talked about much for cheap alcohol, but the excise structure keeps budget brands affordable.

goa has solid pricing at rs 400-500, though it’s surprisingly not the cheapest for 8 pm. goa’s low-excise advantage is more dramatic for imported spirits and premium brands. for budget indian whiskies, north indian states often match or beat goa’s prices.

delhi has competitive pricing at rs 450-600 thanks to the competitive private wine shop market. prices can vary significantly between shops, so checking a couple of stores before buying is worth the effort. some shops near state borders may offer slightly better pricing.

online availability in states that allow online alcohol delivery (delhi, maharashtra, west bengal, and a few others), you can find 8 pm on licensed delivery apps. prices are typically at MRP with delivery charges added. for a budget whisky, the delivery charges can add a noticeable percentage to the total cost.

bihar note: bihar has alcohol prohibition since 2016. 8 pm is not legally available in the state.

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8 pm vs the competition

whisky	750ml price	type	smoothness	best for
8 pm regular	rs 400-600	indian grain	acceptable	cola, soda mixing
officer’s choice	rs 400-650	indian grain	below average	heavy mixing
royal stag	rs 550-800	indian blend	average	soda, water
imperial blue	rs 600-850	indian blend	good	soda, water
antiquity blue	rs 600-900	indian blend	good	soda, water, neat

8 pm regular sits at the bottom of this price range but offers acceptable quality for the price. the real sweet spot in the 8 pm family is premium black, which for rs 150-200 more gives you quality comparable to royal stag at a lower price.

if you’re comparing strictly on value (quality divided by price), 8 pm regular in UP or rajasthan at rs 380-450 is hard to beat. the quality-per-rupee ratio is strong. once the price crosses rs 600 due to state taxes, the equation shifts and better whiskies become available at similar money.

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about radico khaitan: the company behind 8 pm

radico khaitan is one of india’s oldest and largest spirits companies, founded in 1943. headquartered in delhi, the company has built a portfolio that spans budget whisky (8 pm), premium vodka (magic moments), brandy (morpheus), rum (contessa), and india’s most celebrated single malt (rampur).

the 8 pm brand has been a cornerstone of radico’s business for decades. it’s the volume product that generates consistent cash flow while higher-margin products like magic moments and rampur build the company’s premium credentials. this dual strategy means 8 pm isn’t going anywhere. the distribution network is deep, and the brand has loyalty in north india that’s hard for competitors to dislodge.

what’s interesting about radico is how they manage the 8 pm to rampur spectrum. the same company that sells whisky at rs 380 in UP also sells rampur at rs 5000+. that range speaks to a sophisticated understanding of the indian spirits market and the different consumers within it.

for 8 pm buyers, the practical takeaway is that the product will remain consistently available and consistently priced. radico’s scale means they have bargaining power with raw material suppliers and distribution networks, which keeps 8 pm affordable even as input costs rise.

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tips for buying 8 pm whisky

check the seal: counterfeiting and bottle refilling is a bigger problem in the budget whisky segment than in premium categories. always buy from reputed shops or government-run outlets. check that the bottle seal is intact and the label looks clean and properly aligned.

180ml for sampling: if you’ve never tried 8 pm, buy a 180ml quarter first. at rs 100-120 in cheaper states, it’s a low-risk way to find out if the whisky works for you. don’t commit to a 750ml until you know you like it.

premium black is the real buy: if your budget can stretch an extra rs 150-200, 8 pm premium black is genuinely better than the regular. the smoothness improvement is noticeable, and the per-peg cost increase is minimal (roughly rs 10-15 more per 60ml peg).

buy in bulk in cheap states: if you live in UP, rajasthan, or chhattisgarh, you’re already getting the best prices. if you’re visiting from a more expensive state, buying a few bottles to take home makes financial sense.

avoid bars for 8 pm: the markup at bars is steep relative to the product cost. a peg of 8 pm that costs rs 30-40 of product will be rs 150-250 at most bars. drink 8 pm at home where the economics make sense.

store properly: keep your bottle in a cool, dark place. indian summers are brutal on alcohol stored in warm areas. the whisky won’t go bad, but heat accelerates changes in flavor. a cupboard away from direct sunlight is ideal.

timing matters: state excise duties typically get revised during the annual budget (around april in most states). prices can jump by rs 10-30 overnight. if you’re a regular 8 pm buyer and hear about an upcoming excise hike, buying a couple of extra bottles before the deadline saves money.

don’t judge by packaging: 8 pm’s packaging is straightforward and doesn’t try to look premium. some buyers skip it because the bottle looks “cheap” compared to royal stag or imperial blue. the liquid inside is what matters, and at rs 400-500, 8 pm delivers acceptable quality regardless of how the bottle looks.

the 180ml culture: in many parts of north india, 8 pm 180ml is not just a product size but a cultural fixture. the quarter bottle is designed to be consumed in one session, typically with soda or water, and is sold at tea stalls, dhabas, and small shops across the country. it’s the most accessible format for millions of drinkers.

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8 pm whisky price in india: frequently asked questions

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all prices mentioned are approximate and vary by state, city, and retailer. prices are based on 2026 rates and may change. drink responsibly. must be of legal drinking age in your state.